How many styles does your underwear range need?
Start with the choices the wearer needs, not the largest possible style count. A useful range gives every shape a role and makes the quantity behind each variant visible.
Read the guideRANGE NOTES
Practical reading for brand product teams and retail buyers. Compare assortment, material and retail-pack decisions before moving into sampling.
Start with the choices the wearer needs, not the largest possible style count. A useful range gives every shape a role and makes the quantity behind each variant visible.
Read the guideA quantity matrix shows how the order is actually divided. Use it to connect styles, materials, sizes and retail packs before the total reaches the quotation.
Read the guideA branded waistband is both a visual element and a garment component. Review its artwork and its behaviour in the same development conversation.
Read the guideA multipack is a precise combination of garments, not just a package size. Define its contents first, then reconcile the product quantities, artwork and carton instructions.
Read the guideCotton and modal describe different fibres, but neither name defines a finished underwear fabric. Compare the actual blend and construction against the garment and the sample objectives.
Read the guideAn attractive sample does not answer every sourcing question. Review the nominated factory, workplace practices, material claims and product controls as connected but distinct parts of the buying decision.
Read the guideStart with range structure if the assortment is still open. Move to the size/colour matrix when quantities are taking shape. Waistband, material and pack guidance can then support the specific product references.
Use the examples to clarify your own range, then bring the open product and sourcing questions to DALI. Materials, sampling scope, quantities and schedules are reviewed for the actual programme.
CONTINUE THE BRIEF
YOUR NEXT COLLECTION
Share the styles, estimated garment quantities and destination market. Product references or an early range plan are welcome.
Discuss your collection